It is a fundamental procedure that an entrepreneur intending to expand their web-based presence by utilising paid advertisements in Australia needs to comprehend the Google Ads consultant cost in Australia. Google Ads is still one of the best marketing tools to reach potential customers, but campaigns require skills and planning. The issue many Australian businesses are asking is whether the returns on the investment in a Google Ads consultant are justified. This paper will look at the costs of hiring a consultant and see whether it is a worthwhile investment for the marketing budget using this article.
At FairgoAds, we specialise in delivering expert digital advertising solutions tailored for Australian businesses. Our services encompass not only Google Ads Management but also Facebook & Instagram Ads Management, YouTube Ads Management, and TikTok Ads Management – helping your brand thrive across multiple platforms. Whether you are a small start-up or an established enterprise, our experienced team ensures your ad spend yields the best possible results.
In this blog article, we’ll discuss the Google Ads consultant cost in Australia, what to expect, and how FairgoAds can support your advertising goals.

Breaking Down Google Ads Consultant Cost in Australia
What Influences the Cost of a Google Ads Consultant?
The cost of hiring a Google Ads consultant in Australia varies significantly depending on several factors, including:
- Experience and Expertise: Seasoned consultants with proven success stories typically charge higher fees.
- Scope of Services: The work, whether the consultant deals with strategy or campaign setup, continues to manage it or carries out wholesome reporting, influences the price.
- Campaign Complexity: Campaigns that have complex ad groups, keywords and wide targeting may demand more resources.
- Agency vs Freelancer: An agency may cost more but may have a broader team and offer other options, whereas a freelancer may be cheaper but very limited.
- Geographical Factors: Location affects consultant rates, with major cities such as Sydney and Melbourne sometimes charging premium rates over the regions.
Typical Pricing Models for Google Ads Consultants
In Australia, Google Ads consultants typically adopt one of these pricing structures:
- Hourly Rate: Ranges from AUD $75 to $200 per hour, depending on expertise.
- Monthly Retainer: Fixed monthly fee commonly between AUD $500 to $3000, ideal for ongoing management and optimisation.
- Percentage of Ad Spend: Some consultants charge 10-20% of your monthly ad spend, linking their earnings directly to campaign scale.
- Project-Based Fees: For specific campaign setups or audits, flat fees may apply, offering predictable costs.
The key to choosing the most appropriate model is to understand it in terms of the business needs and budget. The initial cost may be high, but once a competent consultant works on streamlining your campaigns, you will save money on wasted costs and maximise ROI.
Is Hiring a Google Ads Consultant Worth It?
Hiring a qualified Google Ads consultant can provide significant advantages, such as:
- Expert Campaign Strategy: Expert consultants carry industry knowledge and skill with keywords, and can design effective ad campaigns that are specific to your target market.
- Time Savings: Managing Google Ads is time-intensive. Outsourcing means you can concentrate on core business operations.
- Improved Return on Investment (ROI): Experienced consultants keep on optimising bids, ad copy, and targeting to make sure that each dollar is being spent wisely.
- Access to Advanced Tools and Reports: Professional consultants get access to advanced tools to conduct deep analytics that enable them make better decisions.
The point is that, in the end, it is the efficiency and growth prospects that the professional management brings, well beyond the Google Ads consultant price in Australia.
How FairgoAds Supports You with Google Ads Consultant Services
At FairgoAds, we understand the dynamics involved in running successful Google Ads campaigns tailored specifically for the Australian market conditions. Through collaborating with FairgoAds, you are getting a collaborator that has your best interests in heart and also one that has invested in making your campaigns a success, through ongoing monitoring and optimisation methods that are based on data.
We offer transparent pricing models aligned with client requirements, ensuring you get the best value for the Google Ads consultant cost in Australia. By working with FairgoAds, you not only gain a trusted advisor but also a dedicated partner invested in maximising the success of your campaigns, via continuous monitoring and data-driven optimisation techniques.
Our Comprehensive Digital Advertising Services
Beyond our Google Ads Management expertise, FairgoAds delivers a full spectrum of digital marketing solutions designed to amplify your brand presence across various channels:
- Facebook & Instagram Ads Management: Target your ideal customers with precision using engaging social media campaigns.
- YouTube Ads Management: Leverage video advertising to capture attention and convey your brand story effectively.
- TikTok Ads Management: Engage younger audiences on one of the most popular social media platforms through innovative and modern campaigns.
By selecting FairgoAds, we will collaborate with a team that believes in a tailored approach, open reporting and performance that is based on ROI. Our Melbourne-based specialists know the ins and outs of the Australian market, and your advertising budget will be spent judiciously and effectively.
Conclusion
When planning your marketing investments, the decision on the cost of the Google Ads consultant in Australia is a key factor to consider. Although prices change, a proven consultant is a valuable choice due to improved campaign functionality, planning, and continuous improvement of the campaign. Having the experienced team of FairgoAds and the overall services it provides, you can easily grow your advertisement business and optimise your marketing ROI. Contact us and get custom-made solutions that can ensure that every advertising dollar counts.
Frequently Asked Questions (FAQs)
What factors affect the price of a Google Ads consultant in Australia?
Pricing is based on the level of experience, scope of service, complexity of campaign, hiring an agency or a freelancer, and geographical location in Australia.
How much does it typically cost to hire a Google Ads consultant?
In Australia, the hourly rates vary between AUD 75 and AUD 200, and the monthly retainers may be AUD 500 to AUD 3000. Other consultants use a percentage of the ad expenditure, which is usually 10-20.
Is hiring a Google Ads consultant worth the investment?
Yes, professional consultants can offer experience, save time, spend more efficiently, and get better results overall on your campaign, which can give you a better ROI.
Can FairgoAds manage my Google Ads and social media ads together?
By far, FairgoAds provides the combined Google Ads, Facebook and Instagram Ads, YouTube Ads and TikTok Ads Management to offer a unified approach to marketing across the platforms.
How can I get in touch with FairgoAds to discuss my advertising needs?
You can contact FairgoAds directly using the details below to arrange a consultation and explore customised solutions.
Get in Touch with FairgoAds Today
📍 Based in Melbourne, Australia
🌐 Visit: https://Fairgoads.com.au
📧 Email: info@Fairgoads.com.au